YAHOO SPORTS

Rivals focuses on college sports recruiting, providing in-depth coverage, player rankings, and analysis for high school athletes aiming to compete at the collegiate level. Key features include national and regional rankings, expert insights, and a network of team-specific sites for recruiting news and updates.

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‘Rivals’ Brand System 2024

Perimeter Studios tapped me to help with their Brand Strategy, Creative Direction, and Identity Design work on the new Rivals brand system. Role: Brand Consulting & Copywriting