evo

I’m not exaggerating when I tell you evo are at the summit of my dream brands to work with. The people who shop their wares stand for many things (and stand ON many things). They back up that $800 splitboard with the skills and passion to match. evo provides curated gear and experiences for adventures of all kinds. Their purpose is to ignite the adventurous spirit that lives within us all. Explore my work below and a whole lot more HERE.

Together Again

The winter campaign is evo’s biggest of the year…and they chose my tagline for it, how cool is that?? For this year’s campaign, evo was passionate about emphasizing the return to resorts and the community of snow sports. That led to the hero tagline Together Again, the subtle track of partner snowboards across graphics, and accompanying lines such as “We missed you like a left ski misses the right.” Role: Copywriter.

20 Years Together

I had the privilege of concepting evo’s milestone 20th anniversary campaign. This included writing the hero tagline 20 Years Together, an anthem, and multi-channel materials such as email, social, digital ads, etc. Role: Copywriter.

Fall Campaigns ‘21

Four, fun-sized campaigns to keep evo churning through their shoulder season. Role: Copywriter.